WBK Industry - Federal Regulatory Developments

FDIC Publishes Q&As Regarding Advertising Rule

The FDIC recently published a set of questions and answers (Q&As) regarding its final rule governing FDIC Official Signs and Advertising Requirements, False Advertising, Misrepresentation of Insured Status, and Misuse of the FDIC Name or Logo. 

The topics covered by the Q&As include the following:

  • the placement and display of the physical and digital FDIC official signs and non-deposit signs;
  • use of the FDIC’s advertising statement on various deposit-taking channels on websites, mobile apps, ATMs, and social media; and
  • information on technical assistance support, such as where to obtain downloadable versions of the official digital sign.

The Q&As will be periodically updated on the FDIC’s website.

WBK’s coverage of the final rule can be found here.